|
|
Koncept CSR ve společnosti Atlas Copco Services, s.r.o.
Batelková, Kateřina
Batelková, K. Corporate social responsibility in Atlas Copco Services company. Bachelor thesis. Brno: Mendel University, 2019. The bachelor thesis follows up on social responsibility of company Atlas Copco Services s.r.o. The main goal of the bachelor thesis is to propose measures on an extension and improvement of social responsibility activities. The literature review describes corporate social responsibility and its related concepts. The results part of the thesis first evaluates the current status of social responsibility in the company. Three extensive proposals of corporate social responsibility are then made based on the results of a survey.
|
|
|
Managing a Firm in a Global Environment
Staňková, Lenka ; Pichanič, Mikuláš (advisor) ; Marek, Petr (referee)
This master thesis focuses on the process of globalization and its consequences that allowed for the formation of multinational corporations. The current environment is characterized by the fast pace of changes that requires firms react flexibly, which demands new approaches to managing employees, creating more flexible organizational structures supporting creative people, and innovation because people and innovations are the key sources of competitive advantages. The goal of this thesis is to analyze changes at O2 after Spanish telecommunications firm Telefónica S.A. sold a majority stake to PPF in 2013. The changes associated with the switch in ownership can chiefly be seen in the firm's goals, its organizational structure, its policy toward employees, in customer satisfaction, and in its investments and share price.
|
|
|
Pivovarnictví v ČR po roce 1989 - globalizace versus ekonomická lokalizace
VÉBROVÁ, Lucie
The bachelor's thesis discusses the economic globalization and the economic localization and their influence on the development of the brewing industry in the Czech republic after 1989. These two above mentioned processes are described in this paper, where the emphasis is placed on basic manifestations of economic globalization and economic localization in the Czech brewing industry. Economic globalization has an impact on industrial breweries in the Czech republic most of which are owned by transnational corporations. Economic localization represents relatively new trend in the industry manifested by the establishment of microbreweries. Further of the analysis of the breweries in the Czech republic was done from available data and information where factors of the economic globalization and the economic localization are highlighted. Data of industrial breweries and microbreweries in sectional years 1989, 2000 and 2015 were used for the analysis.
|
|
|
Selected Tax Aspects of International Business
Tichá, Dominika ; Černohlávková, Eva (advisor) ; Marková, Michaela (referee)
The result of the global integration of the world economy are globally operating corporations. Multinational enterprises operate in different countries whose economic policies are different from each other. These differences have considerable impact on tax policy. Taxes are the subject of conflicting interests of the international business and tax policy. One of the current objectives of the MNEs is to reduce the total cost in order to achieving competitive advantage in the global market as well as to minimize the global tax liability through its optimization. To achieve these objectives the international tax planning is a widely used means. International tax planning uses tax havens and their favourable tax conditions to divert profits. Minimizing tax liability often leads to tax avoidance or tax evasion. Different legislative adjustments and mutual meeting of local and international legislation gradually uncover gaps and weaknesses enabling reduction and shedding of profits. Consequently, states are deprived of significant tax revenue. One of the most common and most important methods to minimize the tax liability of MNEs is transfer pricing. Transfer prices are to be determined in accordance with the arm's length principle, using comparative analysis and an appropriate method of assessment. Transactions carried out between associated enterprises may be regarded as a risk area which gets to the fore states and tax administrations. The first part of thesis focuses on tax policy in terms of international taxation of income and international tax planning. The second part presents a transfer pricing. The third and last part describes the practices of MNEs in transfer pricing and corresponding initiatives of national and international organizations.
|
|
|
The Expansion of Multinational Company to the Foreign Markets
Kholodnaia, Antonina ; Dvořák, Jiří (advisor) ; Svoboda, Petr (referee)
The aim of this work is practical recommendations for effective integration of multinational companies to the Russian market, coming out of the theoretical basis studies. To meet the goals of this work the methods of data clustering, classification and identification of priority processes and events, method of comparable analysis and implementation of abroad expansion experience of the companies were used. As the main method of the country specifics analysis was chosen PESTLE-analysis. Conclusions and recommendations can be used to select the appropriate entrance form of the multinational company to the foreign market or expanding its international activities and gaining a foothold on the Russian market.
|
|
|
The issue of regulation of transnational corporations
Ulrychová, Petra ; Melcher, Ota (advisor) ; Čajka, Radek (referee)
The bachelor thesis deals with the regulation of transnational corporations. The aim is to assess the challenges of multinational companies, their regulation and possible interactions with national states. The theoretical part of the thesis is focused on general characteristics of multinational companies and one of the ways of their regulation, corporate social responsibility (CSR). In the practical part of the thesis is described on a concrete example of the activity of the oil company Royal Dutch Shell in Nigeria of how transnational corporations influence national states. If they strengthen the state and bring him benefits, or are the instigator of destabilizing the economy and other issues.
|
|
|
Organizational architecture of multinational company Nike
Braunsteinová, Simona ; Malý, Milan (advisor) ; Kubíček, Aleš (referee)
The Bachelor's Thesis Organizational architecture of multinational company Nike sets the target to find the key factors which influence an organizational architecture of companies. The factors here are connected with the specificity of multinational companies which ask different solutions in the matter of company structure projecting. For defining concrete factors I used the definition of multinational companies. These factors became the identificators of structures which can be theoretically used in this specific kind of institution. Next thing which pays my attention in this Bachelor's Thesis is corporate governance. The reason is, that the specific kind of model influences the structure of top management in a specific way. After that I have applied all mentioned parts on Nike company. The degree of consensus of scientific assumption with in practice used methods I discussed in the last part of this Bachelor's Thesis.
|
|
|
Is code of conduct the way for ethical behaviour?
Mintál, Martin ; Džbánková, Zuzana (advisor) ; Sirůček, Pavel (referee)
The main task of my master's thesis is to identify the function of the code of conduct in multinational corporations, it's real gain in the proces of solving various situations and the measure of it's implementation into the supply chain. Through the comparison of two codes of conduct of multinational corporations is shown the measure of involvement and efficiency of standards stated in these codes applicable in real business environment. Theoretical part is an introduction needed to gain an overall knowledge about this theme. Main part is dedicated to code of conduct, it's content, categories and meaning in business. Also the business ethics is involved and the demand for implementation it's principals into business practices of multinational corporations. Practical part uses the knowledge gained from my bachelor's thesis about influence of globalisation on multinational corporation Nike, Inc, which are extended by up-to-date information. The choice of european corporation IKEA has the contribution to comparison and evaluation of codes of conduct of two different companies in wide range of aspects. The main effort is according to the collected information and their further analysis to evaluate the purpose and efficiency of code of conduct in everyday use of companies.
|
|
|
Environmental aspects of oil extraction - selected issues
Zilvar, Adam ; Němcová, Ingeborg (advisor) ; Horák, Jiří (referee)
The main objective of this bachelor thesis is to discuss the possibilities of state to regulate the operations of multinational oil corporations and compare them in terms of developed and developing countries. It focuses also on self-regulation of multinational oil companies. The first chapter describes multinational corporations in general. The second chapter includes information about Nigeria, its oil industry, the extent of oil pollution, the role of state in the regulation of multinational oil companies and also about approach of these companies to self-regulation. The third chapter contains information about the USA, its oil industry and the extent of oil pollution. It also describes the approach of federal government of the USA and U.S. states to oil pollution.
|
|
|
Competition and customer's needs analysis in relation to the creation of a business plan
PETRLE, Milan
The significancy of a small and medium enterprise is really important. Small and medium enterprise creates working stations and competitive enviroment. In these days are these enterpriseurs in impasse situation. The tendency of globalization destroys small and medium enterpriseurs, because they cannot create good earnings and sufficient profit. The purpose of my bachalor work was creation of bussiness plan for enterpriseur Zbyněk Zlesák. Competition and customers analysis was very important in this work. The biggest competition is from the side of multinational company calls JYSK, who wants to enter to the local market of furniture. This business plan is created for enterpriseur Zbyněk Zlesák. Enterpriseur owns furniture salesroom, where sells furniture sortiment and furniture components. Now he wants to establish the joiner workshop, where will be employed two workers {--} one joiner and one labourer. The joiner workshop will produce short-run production and job-order manifacture of furniture products, which will sell in the enterpriseur´s salesroom. Zbyněk Zlesák will finance this bussiness plan mainly from own savings. In the case that European committee will certify support program ROZVOJ, enterpriseur wants to file for grant in ČMZRB. When making first decisions and acts of a bussiness start-up, this bussiness plan will help enterpriseur to realize aspects and links.
|
guest ::
